In the week that Pernod Ricard UK announced Campo Viejo Tempranillo has become the UK’s no.1 red wine by value, Hamish Smith travelled to Rioja to speak to Christian Barré, chairman and CEO of Pernod Ricard Winemakers Spain.

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Danil Nevsky and Laura Grassulini

Are we missing the real point of on-trade advocacy?

Danil Nevsky and Laura Grassulini discuss the reasons why advocacy is so important when it comes to the bar community

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